This is really interesting It'd be cool to see any numbers that show what kinds of EV owners, non EV owners are interested in the Taycan.
Tesla owners are showing interest in the Taycan
According to Klaus Zellmer, president and CEO of Porsche Cars North America, the Taycan is drawing a lot of attention from Tesla owners, which is a pleasant surprise.
Talking to CNBC during the LA Auto Show, Zellmer stated that out of “thousands” of potential US customers who have shown a “sincere interest” in the Taycan, Tesla owners are among the largest groups among non-Porsche owners.
“They currently drive a Tesla, they’re open to experiencing something new now. We’re very happy about that. We were actually surprised right from the get-go to see Tesla be so much in the foreground as a potential source of business,” Zellmer said.
Does this mean that they're stealing customers from Tesla? that might be a stretch, but it does show that not every Tesla owner is a die hard fanboy/fangirl.
Talking to CNBC during the LA Auto Show, Zellmer stated that out of “thousands” of potential US customers who have shown a “sincere interest” in the Taycan, Tesla owners are among the largest groups among non-Porsche owners.
“They currently drive a Tesla, they’re open to experiencing something new now. We’re very happy about that. We were actually surprised right from the get-go to see Tesla be so much in the foreground as a potential source of business,” Zellmer said.
Does this mean that they're stealing customers from Tesla? that might be a stretch, but it does show that not every Tesla owner is a die hard fanboy/fangirl.
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