[St00k]

Could the next Bugatti be a Porsche Taycan in disguise?

Not quite, but the "French" automaker is evaluating the possibility of a new electric model based on a stretched version of the Taycan. This news come from the horse's mouth so to speak - Bugatti President Stephan Winkelmann.

Rather than a new halo hypercar for the brand, this would be Bugatti's "volume" model, designed to support the brand and grow it.

"There, I would see us doing a battery electric vehicle," said Winkelmann in a recent interview. "There, the balance between performance and comfort is much more important, and it's about daily usability. This is what I see."

But what a normal car to Bugatti, when their current offering, the Chiron, makes 1,500 hp and costs $3 million. Could this Bugatti sedan still retail for north of $300,000? How about $500,000?

"In Bugatti's future, maximum speed does not play the leading role any more," Winkelmann said. "From now on, we are going to put an emphasis on ultimate overall vehicle dynamics, lightweight and modern sustainable luxury."

And would people pay that for an up-market Taycan?

It's also not clear if the car would be a fully-electric model or perhaps even a plug-in hybrid. It is rumored that the car could resurrect the Royal nameplate for Bugatti.

According to Winkelmann the new model is expect to arrive around 2023.

 

[TEV31]

Sure sounds like Bugatti is kicking themselves from sitting out all these years that McLaren and Lamboghini has been seeing record sales in a number of supercar segments (I think they're leading?)